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This book is written for the B2B marketing executive who is responsible for answering the question "What are you going to do about revenue?" This one question b

The success of the modern B2B marketing team will be evaluated by the revenue impact it delivers to the company and Yaag has laid out a crisp and compelling mod

Drive Web traffic and take your business into the future In todays social Web marketplace, attention equals revenue. When you direct more attention online to yo

Strategies for any company to transform its sales and marketing efforts in a way that truly accelerates revenue growth Revenue Disruption delivers bold new stra

The secret to higher revenue is locked in the mind of your current customers. Using the proven methods in this book, you will learn how to interview your own cu