Book excerpt: Rhinos and humans share many similarities that highlight the visible and potential power that both possess. The rhino has tendencies that can be mirrored as we conduct business and live our personal lives. I believe it's very inspiring when you use the RHINO acronym as a reminder to Relate, Help, Inspire and Nurture Others. It's a wonderful way to describe THE RHINO MENTALITY that I have adopted for my business and for my overall approach to life.