Book excerpt: This lavish coffee table book delivers an eye-opening behind-the-scenes look at the creation of SpongeBob and all the hard work and creativity that have gone into making him one of the most popular cartoon characters of all time. Featuring in-depth interviews with the cast and crew who bring Bikini Bottom to life, The SpongeBob SquarePants Experience will also include a treasure trove of SpongeBob concept artwork and other rare and revelatory visuals that will make it an absolute delight for fans. Delving into the creation of each of the beloved characters like never before and featuring early sketches, concepts, and other material that sheds new light on the creative vision behind SpongeBob, this is the ultimate book on a true icon of animation. The SpongeBob SquarePants Experience also presents a wealth of fun inserts, pullouts, and other surprises, creating a truly interactive experience that takes fans into SpongeBob’s world like never before.