The Strategy of Small Firms
Download or Read eBook The Strategy of Small Firms PDF written by Tim Mazzarol and published by Edward Elgar Publishing. This book was released on 2009 with total page 400 pages. Available in PDF, EPUB and Kindle.
| Author | : Tim Mazzarol |
| Publisher | : Edward Elgar Publishing |
| Total Pages | : 400 |
| Release | : 2009 |
| ISBN-10 | : PSU:000067210787 |
| ISBN-13 | : |
| Rating | : 4/5 (87 Downloads) |
Book Synopsis The Strategy of Small Firms by : Tim Mazzarol
Book excerpt: The majority of businesses throughout the world are small firms and they play a crucial role in the economic growth of the world's economies. The authors offer a conceptual framework supported by their own original case study data to explain how and why a small firm should approach strategic planning.
