Book excerpt: The level of trust in an organization's culture will ultimately determine whether or not it is trustful, healthy and successful. This text is based on interviews with chief executive officers from profit and non-profit organizations, who record their experiences in creating trust in their environment and their perceptions of the health of their organizations. The collected data reveals: the qualities of a "trusted" leader; how they created trust or how trust was destroyed in organizations; how leaders worked in distrustful environments; and how to create a more healthy organization.