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True or false? In selling high-value products or services: 'closing' increases your chance of success; it is essential to describe the benefits of your product

This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of deve

If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a co

What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeo