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Virtual Social Identity and Consumer Behavior

Download or Read eBook Virtual Social Identity and Consumer Behavior PDF written by and published by M.E. Sharpe. This book was released on with total page 249 pages. Available in PDF, EPUB and Kindle.
Virtual Social Identity and Consumer Behavior
Author :
Publisher : M.E. Sharpe
Total Pages : 249
Release :
ISBN-10 : 9780765641939
ISBN-13 : 0765641933
Rating : 4/5 (39 Downloads)

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Virtual Social Identity and Consumer Behavior Related Books

Virtual Social Identity and Consumer Behavior
Language: en
Pages: 249
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Virtual Social Identity and Consumer Behavior
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The creation and expression of identity (or of multiple identities) in immersive computer-mediated environments (CMEs) is rapidly transforming consumer behavior
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The creation and expression of identity (or of multiple identities) in immersive computer-mediated environments (CMEs) is rapidly transforming consumer behavior
Online Consumer Behavior
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First Published in 2012. Routledge is an imprint of Taylor & Francis, an informa company.
Online Consumer Behavior
Language: en
Pages: 402
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Categories: Business & Economics
Type: BOOK - Published: 2012-05-04 - Publisher: Routledge

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Social media (e.g., Facebook, LinkedIn, Groupon, Twitter) have changed the way consumers and advertisers behave. It is crucial to understand how consumers think
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