Book excerpt: The 30 Day Blogging Challenge started in response to a number of questions I was being asked about blogging.In 2010 I published the 299 Steps to Blogging Heaven e-book, which rapidly sold hundreds of copies, but still the questions kept coming in from people looking for advice specific to their blog.After a period of thought, the 30 Day Blogging Challenge was born. 30 days, one email a day, each aiming to make you think about your blogging