Book excerpt: "This book aims to offer a comprehensive analysis of green consumerism, taking into account the diversity of views and debates surrounding the ideology. The diversity of topics and multidisciplinary viewpoints will offer an insightful overview of the nature of green consumerism, its manifestations, issues, and practices. The book will help readers develop an understanding of what constitutes green consumerism and how it has evolved. It will also address both the challenges and opportunities exist within green consumerism across various industries for the betterment of the future. The book concentrates on prior works that have been central or pivotal to the theme of green consumerism. This may include empirical studies or conceptual papers that initiated a line of investigation, changed how problems or questions were framed, introduced new methods or concepts, or engendered important debate"--