Book excerpt: Apologia Politica defines and explores the nature of public apology, or what Nicholas Tavuchis calls 'an apology from the many to the many.' Focusing on collectivities and their agencies in the apology process, author Girma Negash examines public apology as ethical and public discourse, recommends criteria for the apology process, analyzes historical and contemporary cases, and formulates a guide to ethical conduct in public apologies.