Book excerpt: Build easy and accessible solutions for automating mundane processes in marketing, sales, operations, and finance to enable teams to focus on core tasks Key FeaturesLearn Zapier and find solutions to specific problems with this comprehensive yet concise guideExplore various scenarios describing specific business problems and how they can be solved with ZapierDiscover expert tips and practical examples to harness the full potential of ZapierBook Description Zapier is an emerging no-code workflow automation technology that enables organizations to connect their cloud-based and web applications and automate data transfer between them. Zapier's built-in features and flexibility allow users to integrate thousands of business applications and create simple to complex automation to reduce time spent on repetitive tasks, thereby increasing productivity. This book is a must-have for business owners, their employees, and independent freelancers and contractors looking to use Zapier for business process automation. The book takes a hands-on approach to implementation and associated problem-solving methodologies that will have you up-and-running and productive in no time while leveling up your automation skills. You'll discover how to plan your automation building for optimal results, what are the native features available in Zapier, and the applications that connect with it, as well as how to optimally configure your workflows to automate your processes in as few steps as possible. Finally, you'll find out how to create advanced workflow automation from scratch and learn how to troubleshoot issues. By the end of this Zapier book, you'll be able to build your own advanced workflow automation using Zapier, addressing the key pain points encountered in businesses with manual and repetitive tasks. What you will learnThink creatively to plan your business workflows to overcome specific business problemsGet to grips with the native features and built-in applications available in ZapierExplore different types of third-party business applications that integrate with ZapierConfigure your workflows optimally to automate business processes and minimize task usageUse Zapier's library of pre-built workflows and create advanced workflows from scratchDiscover the extensive functionality and practical uses of Zapier's built-in appsWho this book is for This book is for solutions architects, process consultants, business analysts, virtual assistants, digital marketers, CRM consultants, online business managers, technical consultants, bookkeepers, and accountants who want to deploy effective automation techniques in Zapier. This book will help micro, small, or medium-sized businesses to increase their productivity using workflow automation with Zapier, as well as freelancers and contractors providing digital process improvement, systemizing, and automation services. No prior experience with business process automation or Zapier is required.