Book excerpt: Every few years, there is a technological trend that leads to the creation of thousands of startups and/or new businesses. At present, we can say without any doubt that one of these trends is Machine Learning (Artificial Intelligence).There is a very powerful reason that this is happening. Currently, we are transitioning from the industrial economy born in the late nineteenth century to a new digital economy centered on data. In this data economy, the success of an organization depends to a large extent on how it uses data to make better decisions. Therefore, leading companies are starting to use their data and Machine Learning algorithms to improve their business processes and, consequently, their results.To put it in context, McKinsey (one of the leading Management Consulting companies worldwide) tells us that "Tech giants including Baidu and Google are spending between $20B to $30B on AI, with 90% of this spent on R&D and deployment, and 10% on AI acquisitions".Amazing, right? Can you imagine capturing one-thousandth of these investments with a new startup or a new business model? Well, that is the main objective of this course: explaining the key concepts of Machine Learning in a very practical way, along with the methods needed for creating disruptive Business Models based on said Tech Trend.That way, you can take advantage of this tremendous opportunity and become a successful businessperson or entrepreneur.