Book excerpt: Cross-sectional studies on communication have been widely conducted by researchers from various fields. Besides the pros, contras also downplay our propositions. Hence, the essence of communication in various fields should meet in-depth understanding. This later encourages researchers in social science to study and even to test the beliefs that have been assumed to become evidence. It is vital to configure our perspectives in examining the links between various fields of communication as communication plays roles on professional and personal successes of people, as numerous studies have shown. This book sheds lights on how communication research are conducted in different research areas such as digital communication and digital marketing, language and identity, communication on journalism, communication in news and mass media, pedagogical communication, political communication, ethics and communication, tourism and communication, and women and communication. It is expected that this book can provide insightful perspectives for its readers.