From Moonshine to Madison Avenue

Download or Read eBook From Moonshine to Madison Avenue PDF written by Mark D. Howell and published by Popular Press. This book was released on 1997 with total page 292 pages. Available in PDF, EPUB and Kindle.

Author	: Mark D. Howell
Publisher	: Popular Press
Total Pages	: 292
Release	: 1997
ISBN-10	: 0879727403
ISBN-13	: 9780879727406
Rating	: 4/5 (03 Downloads)

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Book Synopsis From Moonshine to Madison Avenue by : Mark D. Howell

Book excerpt: Howell (cultural history, Michigan State U.) describes the features, activity, and impact of the annual 32-race, 10-month stock car competition. He focuses on the role of corporate sponsors in transforming the sport from an amateur pastime to a big-money media event. Paper edition (unseen), $21.95. Annotation copyrighted by Book News, Inc., Portland, OR

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