Book excerpt: "LEADING POSITIVE CHANGE ISN'T WRITTEN ON YOUR JOB DESCRIPTION, AND IT ISN'T TAUGHT IN SCHOOL, BUT IT MATTERS." From "No" to "How?": Get Buy-in and Lead Change is a how-to guide for professionals who want to learn to create positive change from where they are in any organisation. If you want to learn to lead change, this book shows you how you can improve the way things are and create lasting value in a way that will get you noticed. Subjects covered in the book include: • What change and innovation mean • How to identify valuable problems • How to generate ideas • How to get buy-in from others • How to co-create change • How to build momentum • How to sell the value you've created • Where to focus your effort • How to deal with failure • How to make a sustainable impact