Book excerpt: Who are the most significant gay icons and how did they develop? What influence do they have on gay individuals and communities? This book focuses on the superstars, femmes fatales and divas of the gay celebrity pantheon--Mae West, Julie Andrews, Britney Spears, RuPaul, Cher, Divine, Sharon Needles and many others--and their contributions to gay culture and the complications of sexual and gender identity. The author explores their allure along with the mechanisms of iconicity.