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Green Marketing in Emerging Markets
Language: en
Pages: 302
Authors: Chipo Mukonza
Categories: Business & Economics
Type: BOOK - Published: 2021-08-17 - Publisher: Springer Nature

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Green marketing has risen in prominence over recent years as corporations face calls to lower their carbon footprint, engage in socially responsible practices,
Green Marketing and Management in Emerging Markets
Language: en
Pages: 186
Authors: Robert E. Hinson
Categories: Business & Economics
Type: BOOK - Published: 2021-09-27 - Publisher: Springer Nature

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Adverse environmental impacts such as greenhouse gas emissions and chemical spills have put the topic of green business firmly on the sustainability agenda. Des
Green Marketing in Emerging Economies
Language: en
Pages: 279
Authors: Emmanuel Mogaji
Categories: Business & Economics
Type: BOOK - Published: 2022-01-03 - Publisher: Springer Nature

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Literature on green marketing continues to gain traction in the sustainability discourse, focusing on core subject areas such as green product development, gree
Responsible Management in Emerging Markets
Language: en
Pages: 397
Authors: Eric Kwame Adae
Categories: Business & Economics
Type: BOOK - Published: 2021-10-30 - Publisher: Springer Nature

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Responsible Management in Emerging Markets: A Multisectoral Focus is in response to the dearth of literature on responsible management in emerging economies. It
Marketing Tourist Destinations in Emerging Economies
Language: en
Pages: 315
Authors: Ishmael Mensah
Categories: Business & Economics
Type: BOOK - Published: 2021-11-27 - Publisher: Springer Nature

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While tourism is a key economic generator for many countries, emerging economies are confronted with additional challenges that those well-established destinati
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