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Greenwashing Sport

Download or Read eBook Greenwashing Sport PDF written by Toby Miller and published by Routledge. This book was released on 2017-07-06 with total page 141 pages. Available in PDF, EPUB and Kindle.
Greenwashing Sport
Author :
Publisher : Routledge
Total Pages : 141
Release :
ISBN-10 : 9781317333463
ISBN-13 : 1317333462
Rating : 4/5 (63 Downloads)

Book Synopsis Greenwashing Sport by : Toby Miller

Book excerpt: Professional sports promote their green credentials and yet remain complicit in our global environmental crisis Sports are responsible for significant carbon footprints through stadium construction and energy use, player and spectator travel, and media coverage. The impact of sports on climate change is further compounded by sponsorship deals with the gas and petroleum industries—imbuing those extractive corporations with a positive image by embedding them within the everyday pleasure of sport. Toby Miller argues that such activities amount to "greenwashing". Scrutinizing motor racing, association football, and the Olympics, Miller weighs up their environmental policies, their rhetoric of conservation and sustainability, and their green credentials. The book concludes with the role of green citizenship and organic fan activism in promoting pro-environmental sports. This is a must-read for students and researchers in media, communications, sociology, cultural studies, and environmental studies.


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