Book excerpt: Back by popular demand, this stunning new Evergreen Edition of the worldwide best-seller delivers a pictorial celebration of the look and attitude of 'Ivy'. From the button-down hip of Steve McQueen, Paul Newman and Anthony Perkins to the preppy sensibilities of Woody Allen and Dustin Hoffman; the understated but carefully selected components of The Ivy Look didn't shout 'look at me' but instead gave off an image of approachable correctness and laid back confidence. Exhaustively compiled, this coffee table volume takes an in-depth look at how 'Ivy' established itself.