Book excerpt: ""I would strongly recommend this book as essential reading for anyone organizing meetings; both amateurs and those thinking of taking up a career in the business."" -- Tony Waters, Secretary of The Association of British Professional Conference Organizers ""An invaluable 'bible' for everyone, from the 'first time' organizer upwards."" -- Sales & Marketing Management ""How to Organize Effective Conferences and Meetings"" is specifically designed to help those people faced with the task of organizing business gatherings of any size or purpose.