Information Communication Technologies and Globalization of Retailing Applications
Download or Read eBook Information Communication Technologies and Globalization of Retailing Applications PDF written by Rajagopal, Dr. and published by IGI Global. This book was released on 2009-03-31 with total page 372 pages. Available in PDF, EPUB and Kindle.
| Author | : Rajagopal, Dr. |
| Publisher | : IGI Global |
| Total Pages | : 372 |
| Release | : 2009-03-31 |
| ISBN-10 | : 9781605662497 |
| ISBN-13 | : 1605662496 |
| Rating | : 4/5 (97 Downloads) |
Book Synopsis Information Communication Technologies and Globalization of Retailing Applications by : Rajagopal, Dr.
Book excerpt: "This book critically examines the synergy of technology use and conventional wisdom in retailing and explores contemporary changes determining higher customer value,"--Provided by publisher.
