Book excerpt: THIS BOOK IS FOR EVERYONE LOOKING AROUND AND THINKING, "NOW WHAT?” Neil Gaiman’s acclaimed commencement address, "Make Good Art," thoughtfully and aesthetically designed by renowned graphic artist Chip Kidd. This keepsake volume is the perfect gift for graduates, aspiring creators, or anyone who needs a reminder to run toward what gives them joy. When Neil Gaiman delivered his "Make Good Art" commencement address at Philadelphia’s University of the Arts, he shared his thoughts about creativity, bravery, and strength. He encouraged the fledgling painters, musicians, writers, and dreamers to break rules and think outside the box. Most of all, he encouraged them to make good art. The speech resonated far beyond that art school audience and immediately went viral on YouTube and has now been viewed more than a million times. Acclaimed designer Chip Kidd brings his unique sensibility to this seminal address in this gorgeous edition that commemorates Gaiman's inspiring message.