Marketing for Schools
Download or Read eBook Marketing for Schools PDF written by Ian G. Evans and published by Burns & Oates. This book was released on 1995 with total page 168 pages. Available in PDF, EPUB and Kindle.
| Author | : Ian G. Evans |
| Publisher | : Burns & Oates |
| Total Pages | : 168 |
| Release | : 1995 |
| ISBN-10 | : UVA:X002677163 |
| ISBN-13 | : |
| Rating | : 4/5 (63 Downloads) |
Book Synopsis Marketing for Schools by : Ian G. Evans
Book excerpt: Introduces the principles and philosophies of marketing for schools, and the concepts of supply and demand, segmentation and buying behaviour. The author goes on to cover advanced approaches, marketing research methods particularly suitable for schools, and strategic analysis and planning.
