Marketing the E-business

Download or Read eBook Marketing the E-business PDF written by Lisa Harris and published by Psychology Press. This book was released on 2002 with total page 372 pages. Available in PDF, EPUB and Kindle.

Author	: Lisa Harris
Publisher	: Psychology Press
Total Pages	: 372
Release	: 2002
ISBN-10	: 0415256003
ISBN-13	: 9780415256001
Rating	: 4/5 (03 Downloads)

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Book Synopsis Marketing the E-business by : Lisa Harris

Book excerpt: This useful text unpicks the challenges of e-Marketing for many types of business. It uses topical case studies and accompanying web material to provide an up-to-date study of effective marketing strategies.

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