Multinational Strategic Foresight of Environmental Trends in the Automobile Industry Using Internal Resources
Download or Read eBook Multinational Strategic Foresight of Environmental Trends in the Automobile Industry Using Internal Resources PDF written by Natalie Wippel and published by LIT Verlag Münster. This book was released on 2014 with total page 360 pages. Available in PDF, EPUB and Kindle.
| Author | : Natalie Wippel |
| Publisher | : LIT Verlag Münster |
| Total Pages | : 360 |
| Release | : 2014 |
| ISBN-10 | : 9783643905406 |
| ISBN-13 | : 3643905408 |
| Rating | : 4/5 (06 Downloads) |
Book Synopsis Multinational Strategic Foresight of Environmental Trends in the Automobile Industry Using Internal Resources by : Natalie Wippel
Book excerpt: With a focus on the automobile industry, this study provides an overview of the basics of strategic foresight and the differences that multinational enterprises (MNEs) have to deal with while working in an international context. The book also looks at the interrelation of strategic foresight and environmental trends. The results of the study indicate that it is advantageous for MNEs to use their internal resources worldwide for strategic foresight during the first three phases of the strategic foresight process (SFP), while also being aware of the possible barriers. (Series: Writings on the Automotive Industry / Schriften zur Automobilwirtschaft - Vol. 9) [Subject: Business, Automotive Industry]
