New Theories of the Multinational Enterprise (RLE International Business)
Download or Read eBook New Theories of the Multinational Enterprise (RLE International Business) PDF written by Alan Rugman and published by Routledge. This book was released on 2013-04-02 with total page 313 pages. Available in PDF, EPUB and Kindle.
Author | : Alan Rugman |
Publisher | : Routledge |
Total Pages | : 313 |
Release | : 2013-04-02 |
ISBN-10 | : 9781135126322 |
ISBN-13 | : 1135126321 |
Rating | : 4/5 (22 Downloads) |
Book Synopsis New Theories of the Multinational Enterprise (RLE International Business) by : Alan Rugman
Book excerpt: This book brings together the work of noted authorities in the field of multinational enterprises who explain and debate the merits of internalization theory as the new general theory of the multinational enterprise. Alternatives to internalization, such as licensing, joint ventures and other contractual arrangements are also evaluated. There are many applications to actual businesses, such as in the hotel, fish, food and banking industries. Also considered are regional office location and applications of the theory to Canada, Japan, the former Yugoslavia, the UK and USA.