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Product Development and Management Body of Knowledge

Download or Read eBook Product Development and Management Body of Knowledge PDF written by Allan Anderson and published by . This book was released on 2020-06-19 with total page pages. Available in PDF, EPUB and Kindle.
Product Development and Management Body of Knowledge
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ISBN-10 : 0578713713
ISBN-13 : 9780578713717
Rating : 4/5 (13 Downloads)

Book Synopsis Product Development and Management Body of Knowledge by : Allan Anderson

Book excerpt: The book covers the fundamental principles of product innovation and product management, which canbe applied to a wide range of product and service industries. It is intended to provide the basis for ongoinglearning and continuous improvement, both for individuals and their organizations. It is designed to provide the body of knowledge required by candidates studying for the Product Development and Management Association's New Product Development Professional certification examination (NPDP). Chapters include the following topics: Strategy, Portfolio management, Product innovation process, Product design and development tools, Market research in product innovation, Culture, teams and leadership, and Product Innovation Management.


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