Book excerpt: Chock full of case studies, war stories and interviews with sales leaders, Rebirth of the Salesman provides a candid perspective on the multi-billion dollar sales industry. Each chapter focuses on a specific character trait for achieving sales mastery, providing concrete steps, for readers to develop their sales effectiveness and enhance their personal brand. Blending insights from opposing sides of the sales spectrum, Rebirth of the Salesman delivers an engaging, entertaining and inspiring read.