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This book offers an overview of service design practices for healthcare and hospital management. It explores how these practices can help to generate innovation

This book examines the nature of service design and service thinking in healthcare and hospital management. By adopting both a service-based provider perspectiv

Healthcare is constantly evolving, with ever increasing complexity and costs presenting huge challenges for policy making, decision making, and system design. D

Applying the principles of human-centered design to real-world health care challenges, from drug packaging to early detection of breast cancer. This book makes

This book demonstrates how to successfully manage and lead healthcare institutions by employing the logic of business model innovation to gain competitive advan