Book excerpt: Business or product growth is predicated on many factors, including: Product Development; Brand Messaging; Sales Tactics; and Business Operations. This book provides practical tools and methods for anyone looking to grow a business, such as: product managers, sales people, business owners executives, consultants, or even employees who are looking to create ""Me, Inc."" Three sections cover topics from Planning Your Business, Messaging Your Product, to Engaging Your Customer, including: case studies, tools to define a target market, systematizing workflows and process, creating powerful offers, actual sales letters to analyze, sales strategies, and entwining social proof into every aspect of the business. If you want to grow your business, you need to shift your thinking and you need practical and actual tools to achieve that growth. Sky High Profit Rocket is more than theory or instruction, it provides examples, tables, checklists, and processes to accomplish this. Plan to take notes!