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Strategies and Tools for Corporate Blogging

Download or Read eBook Strategies and Tools for Corporate Blogging PDF written by Gene John Cass and published by Routledge. This book was released on 2007 with total page 242 pages. Available in PDF, EPUB and Kindle.
Strategies and Tools for Corporate Blogging
Author :
Publisher : Routledge
Total Pages : 242
Release :
ISBN-10 : 9780750684163
ISBN-13 : 075068416X
Rating : 4/5 (63 Downloads)

Book Synopsis Strategies and Tools for Corporate Blogging by : Gene John Cass

Book excerpt: Showing how to transform public relations and search marketing through consumer-generated media, RSS feeds and comment interaction strategies, this book provides tools for companies to interact with customers through blogging communities and to use resources effectively, as well as strategies for writing articles.


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