Book excerpt: The must-read summary of Robert Hiebeler, Thomas Kelly and Charles Ketteman's book: "Best Practices: Building Your Business With Customer-Focused Solutions". This complete summary of the ideas from Robert Hiebeler, Thomas Kelly and Charles Ketteman's book "Best Practices" shows a research project to identify specifically what world-class companies do better than anyone else. Six business processes were identified and labeled ''best practices" because they represent the optimum way for companies to achieve extraordinary results. Taken together, these six business processes combine in a total commitment to and focus on the customer. Best-practice companies vigorously attempt to understand markets, form close associations with customers, design, market and deliver products that customers want. In the process, best-practice companies provide unequaled levels of service to their customers. When everything in the company is focused on learning and responding to what the customer wants, world-class performance can be achieved. Added-value of this summary: • Save time • Understand the key concepts • Increase your business knowledge To learn more, read "Best Practices" and learn from the best companies.