Book excerpt: The must-read summary of Danny Miller and Isabelle Le-Breton-Miller's book: "Managing for the Long Run: Lessons in Competitive Advantage from Great Family Businesses". This complete summary of the ideas from Danny Miller and Isabelle Le-Breton-Miller's book "Managing for the Long Run" shows how in every systematic study, Family Controlled Businesses (FCBs) have been shown to outperform public companies in terms of revenue growth, market valuation increases, return on assets, return on equity and other factors. However, this is not the result of some kind of magic formula: every company can emulate the FCB strategies and characteristics. In their book, the authors reveal the secrets behind the success of these companies, known as the four Cs: command, continuity, community and connections. This summary explains each of these features and how you can implement them into your own business. Added-value of this summary: • Save time • Understand key concepts • Expand your knowledge To learn more, read "Managing for the Long Run" and find out how you can learn from the best family businesses and follow their strategies for success.