Book excerpt: The first of two volumes chronicling the history of the automotive industry through biographies of individuals and companies, buttressed by a wide range of supporting entries. All of the famous names are here, from Buick Motor Co. to John North Willys, but it's the names unknown, or only vaguely remembered, or known but not known about, that provide the most pleasure. With both portrait and automotive photographs. Annotation copyrighted by Book News, Inc., Portland, OR