Book excerpt: Design is a growing and important field these days. Of course, in order excel as a designer, you need to be deeply in touch with your creativity. Being a designer involves looking at something a different way from how everyone else looks at it. But just how do you learn to do that? And what do you know when you're a creative person, but your creative juices just aren't flowing? That's where the advice of The Design Book: A Guide Book for Designers comes in. A Design Book is actually a two-volume collection including two very popular books on creativity and innovation by acclaimed business author Can Akdeniz. The set includes Go Nuts: The Art of Creativity and Innovation and Kill the Normal: The Secrets of Revolutionary Designs.