Book excerpt: Millions of people play massively multiplayer online (MMO) games like World of Warcraft every day. Many of those players belong to guilds, organized groups whose members play together in order to defeat difficult bosses, compete with rivals, or undertake special challenges. Leading a guild is not a trivial matter, but many players dive into this challenging role completely unprepared. Scott F. Andrews has been helping guild leaders and officers since 2007 through his weekly column for WoW.com, Officers' Quarters. In The Guild Leader's Handbook, Andrews offers a complete guide to conceptualizing, establishing, and maintaining a successful guild. The book will help readers decide what sort of structure and focus their guild should have and covers fundamentals like recruiting, managing officers, creating and enforcing reasonable policies, and handling the interpersonal drama that threatens guild harmony. Andrews gives sage advice on how leaders can prepare their guilds for successful PvE (Player vs. Environment) dungeon crawls and raids and explains guidelines for fairly distributing the spoils of battle. He also covers how to assemble a competitive force in PvP (Player vs. Player) and how to lead a community of roleplaying specialists. The Guild Leader's Handbook is a comprehensive guide to guild creation and success, written by a recognized expert on the subject.