The Handbook of Technology Management, Supply Chain Management, Marketing and Advertising, and Global Management
Download or Read eBook The Handbook of Technology Management, Supply Chain Management, Marketing and Advertising, and Global Management PDF written by Hossein Bidgoli and published by John Wiley & Sons. This book was released on 2010-01-12 with total page 961 pages. Available in PDF, EPUB and Kindle.
Author | : Hossein Bidgoli |
Publisher | : John Wiley & Sons |
Total Pages | : 961 |
Release | : 2010-01-12 |
ISBN-10 | : 9780470249482 |
ISBN-13 | : 047024948X |
Rating | : 4/5 (82 Downloads) |
Book Synopsis The Handbook of Technology Management, Supply Chain Management, Marketing and Advertising, and Global Management by : Hossein Bidgoli
Book excerpt: The discipline of technology management focuses on the scientific, engineering, and management issues related to the commercial introduction of new technologies. Although more than thirty U.S. universities offer PhD programs in the subject, there has never been a single comprehensive resource dedicated to technology management. "The Handbook of Technology Management" fills that gap with coverage of all the core topics and applications in the field. Edited by the renowned Doctor Hossein Bidgoli, the three volumes here include all the basics for students, educators, and practitioners