The Management and Practice of Public Relations
Download or Read eBook The Management and Practice of Public Relations PDF written by Norman Stone and published by . This book was released on 1995 with total page 304 pages. Available in PDF, EPUB and Kindle.
| Author | : Norman Stone |
| Publisher | : |
| Total Pages | : 304 |
| Release | : 1995 |
| ISBN-10 | : 0333609751 |
| ISBN-13 | : 9780333609750 |
| Rating | : 4/5 (51 Downloads) |
Book Synopsis The Management and Practice of Public Relations by : Norman Stone
Book excerpt: Public Relations is one business function an organisation cannot decide it does not want. The only option is whether to manage PR as a conscious and deliberate activity, or to leave it to chance and hope for the best - a sure route to bad public relations.
