Book excerpt: Harness the power of Midjourney to create impactful and memorable artistic outputs and gain a distinctive edge in your professional endeavors Key Features Master Midjourney prompting with the help of practical examples from an experienced communication and web design specialist Explore Midjourney's capabilities to create visually stunning art without prior design knowledge Gain practical insights into how to strategically apply AI-generated art in your work Purchase of the print or Kindle book includes a free PDF eBook Book DescriptionLike various other fields, AI offers boundless possibilities when it comes to art. Midjourney is one of the leading AI art creation tools that can assist you in your artistic ideas, regardless of your technical skill level. Written by an accomplished communication and web design specialist, The Midjourney Expedition is your guide to harnessing the power of AI in your creative journey. With this guide, you’ll explore the extensive features of Midjourney and start creating compelling AI-generated art with ease. The first set of chapters will teach you how to set up and use Discord for personalized and seamless art creation, with a dedicated section that will help you understand the different versions of Midjourney and their capabilities. As you progress, you’ll hone your prompt engineering skills, and eventually learn how to leverage the power of complex prompts. You’ll also learn how Midjourney-generated images can be integrated into a multitude of workflows and domains through real-life case studies. In the last set of chapters, you’ll get to grips with real-world applications of Midjourney for storytelling, creating moodboards, and more. By the end of this book, you’ll not only be proficient in using Midjourney, but also understand how to strategically apply AI-generated art in your projects.What you will learn Navigate and master Midjourney's extensive features for AI art creation Apply practical techniques to create visually stunning AI-generated artwork Accelerate your creative process to produce captivating visual content Understand and master essential parameters to enhance your creations Create consistent characters for storytelling Incorporate AI-generated art into various work contexts Who this book is for The Midjourney Expedition is for creative individuals who are looking to visually express their ideas through the power of AI. While this book will certainly benefit designers, it's equally valuable for marketing professionals, brand strategists, content creators, media managers, and entrepreneurs. Those responsible for creating compelling visual content to represent a brand, product, or concept will also find this book useful. Basic knowledge of web user interfaces will be helpful, but not required.