Book excerpt: Containing practical guidance for anyone (such as program managers) who need to present more effectively, this book describes the techniques for preparing including organizing the material, crafting persuasive messages and connecting with the audience. It provides evaluations to assess the areas of improvement as well as checklists and action summaries to remind of what you need to do to prepare effective presentations in the future. It also combines information for program managers, project managers, individual contributors, executives and customers into a single package they can apply directly.