Search Results

The Routledge Companion to Non-Market Strategy

Download or Read eBook The Routledge Companion to Non-Market Strategy PDF written by Thomas C. Lawton and published by Routledge. This book was released on 2015-04-24 with total page 449 pages. Available in PDF, EPUB and Kindle.
The Routledge Companion to Non-Market Strategy
Author :
Publisher : Routledge
Total Pages : 449
Release :
ISBN-10 : 9781317819714
ISBN-13 : 1317819713
Rating : 4/5 (14 Downloads)

Book Synopsis The Routledge Companion to Non-Market Strategy by : Thomas C. Lawton

Book excerpt: It is commonplace for today’s transnational enterprises to undertake political risk analysis when choosing foreign markets and creating entry strategies. Despite this, non-market elements of corporate strategy are less well researched than the traditional market-based perspectives. Providing comprehensive and leading edge overviews of current scholarship, this Companion surveys the current state of the field and provides a basis for improving our understanding of the non-market environment, encouraging new insights to improve strategies for enhancing a firm’s performance and legitimacy. With a foreword by David Baron, the international team of contributors includes Jean-Philippe Bonardi, Bennet Zelner, and Jonathan Doh, who combine to create a book that is essential reading for students and researchers in business, management, and politics, including those interested in business regulation, environmental policy, political risk and corporate social responsibility.


The Routledge Companion to Non-Market Strategy Related Books

The Routledge Companion to Non-Market Strategy
Language: en
Pages: 449
Authors: Thomas C. Lawton
Categories: Business & Economics
Type: BOOK - Published: 2015-04-24 - Publisher: Routledge

DOWNLOAD EBOOK

It is commonplace for today’s transnational enterprises to undertake political risk analysis when choosing foreign markets and creating entry strategies. Desp
The Routledge Companion to Non-Market Strategy
Language: en
Pages: 426
Authors: Thomas C. Lawton
Categories: Comparative management
Type: BOOK - Published: 2018-08-14 - Publisher: Routledge

DOWNLOAD EBOOK

It is commonplace for today¿s transnational enterprises to undertake political risk analysis when choosing foreign markets and creating entry strategies. Despi
The Routledge Companion to European Business
Language: en
Pages: 462
Authors: Gabriele Suder
Categories: Business & Economics
Type: BOOK - Published: 2018-07-18 - Publisher: Routledge

DOWNLOAD EBOOK

International Business is a well-established research field, in which regionalisation has gained prominence in the last decade. Because Europe is a market that
The Routledge Companion to the Makers of Global Business
Language: en
Pages: 782
Authors: Teresa da Silva Lopes
Categories: Business & Economics
Type: BOOK - Published: 2019-07-09 - Publisher: Routledge

DOWNLOAD EBOOK

The Routledge Companion to the Makers of Global Business draws together a wide array of state-of-the-art research on multinational enterprises. The volume aims
The Routledge Companion to Reward Management
Language: en
Pages: 634
Authors: Stephen J. Perkins
Categories: Business & Economics
Type: BOOK - Published: 2018-11-14 - Publisher: Routledge

DOWNLOAD EBOOK

The Routledge Companion to Reward Management provides a prestige reference work and a state-of-the-art compilation, mapping out contemporary developments and de
Scroll to top