Book excerpt: This book covers the entirety of franchise history, from their birth and struggles as the Highlanders to the bludgeoning bats of Murderer’s Row and the first Yankees dynasty to the juggernauts of the 1940s, 1950s and early 1960s, to the anomalous mediocrity that followed, to the championships and circus of the Steinbrenner, Jackson and Billy Martin era to, the run of crowns two decades later, to the years of frustration and missed opportunity through the second decade of the twenty-first century. However, how to make a book exceptional when champonships are routine, and scores of a team’s player are imortal? Emphasize a variety of players, teams, moments, events and contributors that made the Yankees unique in the annals of American sport, which this book ably does.