Book excerpt: A useful — and sprightly! — effort to get at the choice between individual and systemic action on the greatest problem we've ever faced. — Bill McKibben, author, The End of Nature Taking a tongue-in-cheek approach, self-confessed eco-hypocrite Sami Grover says we should do what we can in our own lives to minimize our climate impacts and we need to target those actions so they create systemic change. We're All Climate Hypocrites Now helps you decide what are the most important climate actions to take for your own personal situation. Our culture tells us that personal responsibility is central to tackling the climate emergency, yet the choices we make are often governed by the systems in which we live. Whether it's activists facing criticism for eating meat or climate scientists catching flack for flying, accusations of hypocrisy are rampant. And they come from both inside and outside the movement. Sami Grover skewers those pointing fingers, celebrates those who are trying, and offers practical pathways to start making a difference. We're All Climate Hypocrites Now covers: How environmentalism lost its groove Why big polluters want to talk about your carbon footprint The psychology of shaming How businesses can find their activist voice The true power of individuals to spark widespread change. By understanding where our greatest leverage lies, we can prioritize our actions, maximize our impact, and join forces with the millions of other imperfect individuals who are ready to do their part and actually change the system.